Oct
11

Megaprofitable Texting

Last year about 2 trillion text messages were sent in the US generating more that $20 billion in revenue for cell phone companies. Experts estimate that it costs cell phone companies about a third of a cent to send a text message yet they charge us 10 to 20 cents for that same text. That works out to a markup of roughly 4,500%. And that, according to my 12 year old text loving daughter, is sweet!

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